Give Yourself a Sporting Chance

It’s estimated that there’s currently over 500,000 people working in the sport industry in the UK and, given the impetus of the London Olympics, the World Athletics Championships and other major sporting events, this figure is set to grow quickly.

The Sport Marketing and Management programme at the University of Chester is aimed at those who aspire to work in management and marketing roles within the sport industry. It will also be of interest to individuals already working in the sector who are looking for an academic platform to further enhance their career prospects.

Through the programme you will learn about what’s really happening in the sport arena and how integral many aspects of marketing and management are to the Sport sector. You will cover all the core principles of marketing including Digital and Marketing Communications.  For the management modules, you’ll explore management and leadership as well as Finance and, like the Marketing modules, all specifically applied to the context of sport.

We take a practitioner based approach to our teaching and our staff really understand the realities of working in the sport marketing sector. What’s more you’ll be involved in real life projects such as the one we’ve run recently at the Warrington Wolves Rugby League Football Club.

Find Out More

To find out more about the course visit our website or contact the Programme Leader, Diane Yeoman on or call 01244 511000

Visit Us

To find out more about living and studying at the University of Chester, why not come and visit? There are lots of ways to visit us – just take a look at our website.

Our friendly staff, will be pleased to show you around at one of our forthcoming Campus Tour Days. These are a great opportunity to find out more about the course, explore the city, and get your questions answered.

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